Login | Create a free account
Volvo Latest News
Thursday May 17, 2012
- Older News
-
Volvo “Little Red” Commercial – Fun on Instagram - Official Blog of Volvo Cars of North America (Wednesday, 25 April) - In the previous post, we shared Volvo’s new ad, “Little Red,” and some of the behind-the-scenes fun. We introduced you to the stars: a Passion Red S60 T6 R-Design, Kane and “Little Red” herself. We also have some exclusive photos of the S60 R-Design at the commercial shoot: http://on.fb.me/ImPL09. Now,... -
Little Red – Big Bad Wolf - Official Blog of Volvo Cars of North America (Thursday, 19 April) - For me, kids are the best part of commercials. Their worlds are imagined and tangible places they visit whenever and wherever they want. I think as we get older, some of us lose that part of ourselves while others (artists and great thinkers) just keep on fighting dragons. Not that... - Volvo marks 85 years of carmaking - AutoWeek - VOLVO (Monday, 16 April) - April 14 marked the 85th anniversary of the first Volvo ÖV4 rolling off the assembly line in Göteburg, Sweden....
-
April 14, 1927 – A Promise Was Made - Official Blog of Volvo Cars of North America (Friday, 13 April) - Hard to believe we are 85 years old…I mean Volvo. Of course my Mom was born in ’27 and that was good, but that was also Volvo’s founding date. The idea of a Volvo was imagined in 1924; and the first car rolled out on April 14,... -
Irv Gordon out in Texas somewhere - Official Blog of Volvo Cars of North America (Wednesday, 11 April) - Irv is out driving his Volvo P1800 on U.S. and Canadian roads this spring, pushing towards 3 million miles. Every so often he rattles my cage with an email saying – “I’m in the middle of nowhere and found this really great place to eat.” I know he always gets... -
Don’t you just love Spring? - Official Blog of Volvo Cars of North America (Tuesday, 3 April) - Time to clean our all your winter junk, dirt, Starbucks cups and that ‘something’ rattling under your front seat. I just washed and waxed our S60, next is XC70, but she takes more time since she’s really my trash collector. First off, it’s not both of us that keep piling... - Volvo V60 diesel hybrid highlighted in video - AutoWeek - VOLVO (Thursday, 29 March) - Volvo released a few lighthearted videos this month of lab-coat-wearing engineers unboxing the new...
- Volvo to attempt more speed records with Mean Green hybrid truck - AutoWeek - VOLVO (Thursday, 29 March) - Some 2,100 horsepower. A shade less than 5,000 foot-pounds of torque. Clearly, the Swedes are not about half measures....
-
When advertising men were as tough as the bourbon they drank. - Official Blog of Volvo Cars of North America (Monday, 26 March) - This New York Times article, “Real ‘Mad Men’ Pitched Safety to Sell Volvos,” is a really good piece about an advertising legend: Mr. McCabe. I never met him, but growing up within Volvo I got to see his creative work and it was like opening a Christmas present – always... - A Brand Video About People - Official Blog of Volvo Cars of North America (Wednesday, 21 March) - Around 1991 we were looking for a new advertising agency. When this happens, an agency that is presenting their proposal will show us what they think our brand is about, and some hit it dead on. One agency used a video where different people gave the same speech, cut it into...
