USAToday is a national American daily newspaper published by the Gannett Company. The paper has the widest circulation of any newspaper in the United States (averaging over 2.25 million copies every weekday), and among English-language broadsheets, it comes second world-wide, behind the 2.6 million daily paid copies of The Times of India.

USATODAY'S circulation figures are a matter of some dispute, however, as USA Today has many contracts ensuring distribution in hotels, often to customers unaware they are paying for the newspaper. USA Today is distributed in all 50 states.

Colorful and bold, with many large diagrams, charts, and photographs, USA Today was founded in 1982 with the goal of providing an alternative to the relatively colorless, wordy, gray papers of the time such as The Wall Street Journal and The New York Times. USA Today is also well-known for its national polls on public sentiment.

HEADLINE NEWS from USATODAY

Early on, the initial success of the paper was met with criticism. Many people were hesitant to read a color newspaper and derided it as 'McPaper.' However, the newspaper has striven to set itself apart in distribution methods as well. The paper is still sold in unique newspaper vending machines with curved edges that some say resemble television sets more than newspaper racks.

USA Today was also eager to latch onto the business traveler and was heavily distributed through airlines, airports, and hotels in addition to other sales outlets. The newspaper was also among the first newspapers to use satellite transmissions to send the final edition of the newspaper to multiple locations across the country for printing and final distribution in those regional markets. The innovation of using satellites and regional printing hubs allowed the paper to push back deadlines and include the most recent news and sports scores in each edition.

Source: Wikipedia

USATODAY | WWWUSATODAY | USATODAY NEWSPAPER | USATODAYCOM | USA TODAYCOM | usa todya